Crocombe’s postcards from WPP Stream

Marketing services giant WPP holds its own tech events  looking at what’s coming next in digital – WPP Stream

Ian Crocombe, head of strategy at Possible – has posted a nice, concise account of his favourite bits from the October unconference – a kind of set of slide postcards… 

Well worth a read for the Kit Kat/Android case study, insights on wearable fashion and other nuggets such as “building YouTube subscribers today is being attacjed with same vigor as a brand manager trying to get a million Facebook fans in 2008.”

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