the search engine’s smart-ass cousin that tries to answer vague queries (like “funny video”–one of the top searches on YouTube).
…the discovery engine remains a mythical beast. Today’s personalization tools are built on several faulty premises. There’s still too much presuming that we want a steady diet of what we just consumed. Just because you clicked on one post of Sarah Palin reinterpreting history doesn’t mean you want to hear all she has to say.
Another is that we’re interested in everything that our friends are. (I like my friends despite their inexplicable devotion to Mad Men.) (more…)
In Kevin Kelly’s What Technology Wants, he talks about the phenomenon of simultaneous invention. What tends to happen throughout the history of technological innovation is that several inventors, rather than one, get the same idea or breakthrough at the same time. (more…)
Over the summer the amazing design team at Endless have been working on developing a new brand look and feel for Brilliant Noise.
Over the past year, I’ve muddled by with just a wonderful font, but with things beginning to grow at Brilliant Noise, I thought it was time to get a proper brand in place.
Colin and Ben left the main logotype much as it was, apart from doing some designer-ly tidying and cleaning up. They then developed a series of abstract-like shapes from the gaps between the letters of the name. Like this…