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Tag: social_media

Public notebook

$100 campaigns

Posted on September 24, 2014 by Antony Mayfield / 1 Comment

I love this  “ship early, ship often” approach social content from Lars Silberbauer, head of social media and search at Lego, shared at Social Media...

Public notebook

Social commerce only works when it goes native

Posted on November 12, 2012 by Antony Mayfield / 0 Comment

Fred Wilson shares a powerful insight about social media and e-commerce – or social commerce, as its often known: When users start in a social system that...

Public notebook

The social screen

Posted on November 7, 2012 by Antony Mayfield / 0 Comment

Image: just an act of florid self-expression… Musing on Instagram, Adrian Chan has a great insight about the nature of “the social screen”: Th...

Public notebook/Speaking

The state of social commerce: notes for Social Media Influence 2012

Posted on June 11, 2012 by Antony Mayfield / 3 Comments

Image: Hiut Denim jeans tell a tale with their on “history tags”… Tomorrow I’ll be on a panel at the ever-brilliant Social Media Influen...

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