Synthetic media: be as afraid as you ever were
Synthetic media is a term I’d not come across before hearing about Google’s paper on fighting disinformation that was published this week. It descri...
Tag: Media
Having a vision when you can’t see where you’re going
Buzzfeed’s a company I follow as closely as I can – for a couple of reasons. It’s understood content and the Web better than any other media o...
Connecting some dots around social, earned and satisfaction
Working through the connections between these things… …Oliver Blanchard says: If you treat earned media like paid media long enough, you will teach ...
Google’s “Yay” vs. Twitter’s nuanced view
A Broadstuff post about the Summly acquisition by Yahoo! looks at the story as a test for how well Google works as a search engine vs. Twitter. Now, Google wor...
Metered media
Kevin Anderson looks at the online paid media landscape and says one business model is emerging as a leader: Metered – This model allows casual readers to read ...
Media needs its architects
At the Edinburgh International TV Festival last month, Google executive chairman, Eric Schmidt, told delegates to “ignore Lord Sugar” and bring more...
Optimising for attention: what media and marketing need to focus on in 2011
Here’s a prediction for you (why not, it is New Year’s day). In 2011, media and marketing will move beyond optimising for platforms and start optimi...
Blogs become mainstream media
In the hype-sphere the chatter is all about Foursquare and Facebook: blogging doesn’t get much of a mention. While I still prize blogging as a form of per...
May Day in Albion: will future historians declare the 2010 election for social media and the people?
How will future historians look back at the UK election of 2010? We don’t know, of course, but the primary sources will be more than the letters between p...
iPad first impressions
Like most of the world, it seemed, I was perfectly prepared to offer an opinion on the iPad without having ever seen one. Like most of the pre-launch “ana...
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