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Tag: mobile

Public notebook

Samsung’s massive ad spend

Posted on November 28, 2013 by Antony Mayfield / 1 Comment

This year Samsung spent a lot on advertising. US$14 billion. To give you some perspective, Coca-Cola spent about US$2.5 billion in 2012, across all of its brand...

Public notebook

Crowdsensing: mobile data and predictive algorithms

Posted on October 31, 2012 by Antony Mayfield / 0 Comment

In Pakistan, mobile data has helped the authorities predict where an epidemic will break out: Researchers working for the Pakistani government developed an earl...

Public notebook

Meeker’s Internet Trends: “Re-imagining nearly everything”

Posted on May 31, 2012 by Antony Mayfield / 0 Comment

The annual presentation of internet trends by long-time influential technology analyst and commentator Mary Meeker has become a kind of a “state of the we...

Public notebook

Ushahidi: realtime social media lessons from crises (and a model for slow news?)

Posted on November 10, 2009 by Antony Mayfield / 5 Comments

Yesterday, at the Legatum Institiute‘s Next Generation Philanthropy Forum I got to meet Juliana Rotich, programme director at one of the most interesting ...

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