The recent Community & Marketing 2.0 event in Hamburg presented an opportunity to remix my book and my iCrossing work once again.
I’d not visited Hamburg before and this trip was all too brief, but I’m definitely heading back soon, hopefully for a break rather than work.
Before setting off I had a Skype conversation with Sebastian Kiel of the Social Media PReview podcast about marketing, the social web and the way businesses are changing, which I thought went quite well. The beginning is in German, but then it switches to English. If you’re interested, have a listen here (MP3 file)….
You & Your Brand Shadow – for Community & Marketing 2.0 Hamburg
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