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Tag: apple

Public notebook

Scott Galloway on the break up of big tech – notes and video from DLD18

Posted on January 29, 2018 by Antony Mayfield

I’ve been mostly travelling since the DLD conference, so just catching up on my notes and reflections now. Scott Galloway was one of the people I was really kee...

Public notebook

Endless and taste. Strategy and design.

Posted on December 15, 2013 by Antony Mayfield / 0 Comment

Image: from Endless Studios’ case study. Last week I went to Christmas drinks with Brilliant Noise’s design partners, Endless Studios, in their new ...

Public notebook

Samsung’s massive ad spend

Posted on November 28, 2013 by Antony Mayfield / 1 Comment

This year Samsung spent a lot on advertising. US$14 billion. To give you some perspective, Coca-Cola spent about US$2.5 billion in 2012, across all of its brand...

Public notebook

Business model prisoners

Posted on April 24, 2013 by Antony Mayfield / 1 Comment

While most companies become prisoners of their business models, one way to deal with this is to have a strong strategy that means you know when shift to new mod...

Public notebook

Lazy narratives and how to be wrong

Posted on November 10, 2012 by Antony Mayfield / 0 Comment

Apple-bashing is a game a lot of people these days. John Gruber at Daring Fireball is challenging the emerging narrative of the company’s inevitable decli...

Public notebook

iPad first impressions

Posted on April 10, 2010 by Antony Mayfield / 0 Comment

Like most of the world, it seemed, I was perfectly prepared to offer an opinion on the iPad without having ever seen one. Like most of the pre-launch “ana...

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