Of Neuroscientists and Businesspeople

Thanks to Umair Haque becoming a regular contributor I’ve signed up to the Harvard Business Discussion Leaders RSS and have been enjoying some of the other contributors there.

One post that stood out for me was Why Aren’t Business Leaders and Neuroscientists Collaborating? by Diane Coutu, who muses about keeping a notebook of things you don’t know about and how she didn’t understand how strategists thought as well as talking about what neuroscience can teach business.

There are so many opportunities to innovate by bringing different fields of science to bear in business – I love it when I hear questions like this being thrown out there.

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