3 responses to “Un-pasteurised marketing: Imperfect content is perfect for media 2.0?”
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Imperfection
Renee Hopkins Callahan has a nice editorial post at Corante pulling together some ideas kicked off by Elizabeth Albrecht, who suggested that marketers could place less emphasis on flawless promo materials:Now, with the advent of cheaper and more access…
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Updated update: Inexpensive content production could set marketers free
This post from a few weeks back referenced Corante Network contributor Elizabeth Albrycht talking about the need many PR and marketing folks have to produce content that’s perfect, and how the rise of cheaper and faster content production can change…
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Updated update: Inexpensive content production could set marketers free
This post from a few weeks back referenced Corante Network contributor Elizabeth Albrycht talking about the need many PR and marketing folks have to produce content that’s perfect, and how the rise of cheaper and faster content production can change…
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