Hello, this is my website. Thanks very much for coming to have a look.
About the blog:
Open (minds, finds, conversations)… is my personal blog, which I started in October 2005. I chose the title to be as loose as possible, but guessing that I would generally be writing about thinking, things and debates that I thought were interesting.
A few years later I worked out what blogging was useful for for me: it’s a public notebook…
The thoughts and arguments here are all works in progress, the better for being aired, challenged or added to.
Sometimes I write a lot here, sometimes not very much. But I still love it.
I guess for the sake of clarity I should add, it doesn’t necessarily reflect the views of my employer/clients/or anyone else really. But it might do sometimes.
The biggest thing I have written (apart probably from this blog) is a book called Me & My Web Shadow: How to Manage Your Reputation Online. It’s mostly about people needing to take care of their personal presence on the web and keeping an eye on what’s said about them.
In the rest of my life I take photos, go running and ride mountain bikes to get me outside and away from screens.
For more my online professional profile you can take a look at my LinkedIn profile by clicking on this button:
My current work biography reads like this:
Antony Mayfield is a consultant, author and commentator on web media strategy, social media, online content, reputation management and digital literacy.
He runs digital strategy firm, Brilliant Noise and is the author of the best-selling book on how to manage personal reputation online, Me and My Web Shadow, which has been published in several countries by Bloomsbury.
He has also written a number of e-books, the most well-known of which, What is Social Media? has been downloaded tens of thousands of times, placed on reading lists for top business schools and translated into Chinese.
He founded the content and social media teams at iCrossing, which became the largest independent digital marketing firm in the world, before being sold to Hearst Media in 2010. Prior to iCrossing, Antony spent a decade in journalism and corporate communications, most recently as a director in the Bell Pottinger Group.
Antony is a committed advocate of spreading digital literacy – knowledge and skills about how to use the internet better – in businesses and in wider society. A Fellow of the Royal Society of Arts, he also serves a Trustee of Citizens Online, a UK charity which campaigns for internet access as a fundamental human right.
This is what I look like…